Business communication · 商业沟通
| English | 中文 | Pinyin · 拼音 |
|---|---|---|
| communication/kəˌmjuːnɪˈkeɪʃn/ | 沟通 | gōu tōng |
| feedback/ˈfiːdbæk/ | 反馈 | fǎn kuì |
| vertical/ˈvɜːtɪkl/ | 纵向 | zòng xiàng |
| horizontal/ˌhɒrɪˈzɒntl/ | 横向 | héng xiàng |
| formal/ˈfɔːml/ | 正式 | zhèng shì |
| informal/ɪnˈfɔːml/ | 非正式 | fēi zhèng shì |
| grapevine/ˈɡreɪpvaɪn/ | 小道消息 | xiǎo dào xiāo xī |
| jargon/ˈdʒɑːɡən/ | 行话 | háng huà |
| information overload/ˌɪnfəˈmeɪʃn ˌəʊvəˈləʊd/ | 信息过载 | xìn xī guò zài |
Getting the message across
- A brilliant decision is worthless if no one understands it. Businesses live or die by communication 沟通.
- Good communication is clear, timely and flows both ways.
把信息传达过去
- 一个绝妙的决策如果没人理解它就毫无价值。企业靠沟通(communication)生死。
- 好的沟通是清晰、及时的,并双向流动。
Communication route lab · 沟通路线实验室
Watch a message move from sender to feedback and see where noise can enter. · 观察信息从发送者移动到反馈，并查看噪音可能进入的位置。
Two-way communication is usually more effective because it: · 双向沟通通常更有效，因为它：
Feedback confirms the message was understood. · 反馈确认信息已被理解。
The response from the receiver in two-way communication is called . · 双向沟通中接收者的回应称为。
Feedback confirms understanding. · 反馈确认理解。
One-way vs two-way
- One-way: information sent with no reply expected (a notice).
- Two-way: the receiver responds, allowing feedback 反馈 — usually more effective.
An organisation chart with its chain of command and span of control
单向对双向
- 单向(one-way):发送信息而不期待回复(一份通知)。
- 双向(two-way):接收者回应,允许反馈(feedback)——通常更有效。
一张带它指挥链和管理幅度的组织结构图
The informal communication network in a business is often called the: · 企业中的非正式沟通网络通常被称为：
The grapevine is informal, unofficial communication. · 葡萄藤是非正式的、非官方的沟通。
Vertical communication flows up and down the hierarchy. · 垂直沟通沿层级上下流动。
Instructions flow down, feedback flows up. · 指令向下流动，反馈向上流动。
Direction and channels
- Vertical 纵向: up and down the hierarchy (instructions down, feedback up).
- Horizontal 横向: between people at the same level.
- Formal 正式 channels (meetings, reports) vs informal 非正式 ("the grapevine 小道消息").
The communication process, including feedback
方向与渠道
- 垂直(vertical):上下穿过层级(指令向下,反馈向上)。
- 水平(horizontal):在同一层级的人之间。
- 正式(formal)渠道(会议、报告)对非正式(informal,"小道消息")。
沟通过程,包括反馈
Which are barriers to communication? (Select all that apply.) · 哪些是沟通障碍？（选择所有适用项。）
Clear messages help; the others are barriers. · 清晰的信息有帮助；其他都是障碍。
Barriers to communication
- Too many levels slow and distort messages.
- Jargon 行话, language and noise, or simply information overload 信息过载, block understanding.
Worked example. A message passed down five levels of a tall hierarchy arrives late and garbled — a classic barrier. Delayering or using direct channels (email, team apps) fixes it.
沟通的障碍
- 太多层级减慢并扭曲信息。
- 行话、语言和噪音,或简单地信息超载,阻碍理解。
例题。 一个穿过一个高耸层级的五个层级往下传的信息到达时迟到且乱套——一个经典的障碍。削减层级或使用直接渠道(电子邮件、团队应用)修复它。
You've got it
- two-way communication allows feedback and is usually more effective
- channels are vertical/horizontal and formal/informal (the grapevine)
- barriers include too many levels, jargon, noise and overload
你掌握了
- 双向沟通允许反馈,通常更有效
- 渠道是垂直/水平和正式/非正式(小道消息)
- 障碍包括太多层级、行话、噪音和超载